Friday, July 31, 2009

Original Waldorf Salad Dressing Recipe

Alternative Responsible Competitiveness, Productivity and future CSR


"Socially responsible companies are more productive, increase value and thus are better able to compete in the global marketplace. " Since September 2007 the group published its Responsible Alternative "Manifesto for corporate social responsibility", which was reflected in the statement that opens this article, have been busy. Most importantly, the sudden arrival of an economic crisis that has made businesses more complicated situation since the Great Depression.
In this environment, does it make sense to keep talking about Corporate Social Responsibility when most companies, especially SMEs, have survival as their primary objective? From the collective Alternative Responsible think so. We believe that today more than ever, there is a causal relationship between CSR and productivity, value creation and, ultimately, income. This assertion is based on the following considerations.


1. CSR is not an expense.

CSR has to do with a way of understanding the company based on integrity, transparency, social legitimacy and the principles of sustainable long-term business. Thus understood, the CSR has to do not so much what is donated, but mainly with the way in which the company derives its income. Compliance with the law, the processes internal control, transparency, a balance between maximizing revenue / reduce costs in the non-compromising fundamental principles such as respect for human rights, labor rights, environmental stewardship, and anti-corruption practices in all its theater of operations ( collected in the Global Compact United Nations) are red lines that the company should not pass, at the risk of compromising their future sustainability. Not worth anything goes. Understand and CSR, does not mean ignoring social programs made by companies through donations, but remember that Lehman Brothers was one of the great philanthropists of Wall Street and management malpractice led to his demise.
2. If CSR is not an expense but a way of conceiving the company and how it earns its revenue, must necessarily be connected with the levers that shape competitiveness.

Taking as its starting point is always the integrity, transparency and sustainability, the challenge of CSR is to contribute to the sustainability seeking new forms of revenue, contributing to cost savings, promoting customer satisfaction and ultimately have a positive return in the income statement. Sustainability is not incompatible with competitiveness. Moreover, it is an integral part of it.


3. If the competition is to seek more revenue, CSR is able to generate demand for new engines.

In times of crisis the laws of supply and demand changes to a model based more on real economy, basic needs of individuals, families, businesses or government. The search for new growth engines with high social impact can bring out new market niches that were not previously considered not to cover margins and require significant expertise and qualifications of personnel was not required when addressing markets I massive high-margin markets. And CSR is the place we a key role because it means looking at those activities that have a high social impact. Examples

. The creation of new business models based on renewable energy or energy efficiency and savings, the search for new products and services for older people (now over 16% of the population is already over 65 years and over 59% of these people have some form of dependency, the forecast for 2020 is that percentage rise to 25% of the population of the European Union (EU), attracting a potential market of 3,000 billion Euros), the solutions to enhance education in the new framework for information technology (It is estimated that between 2009 and 2010 there will be an investment of 69,000 million euros in EU digital libraries), the new demands of solutions for people with disabilities (in Europe, only 3% of public sector websites comply with the accessibility standards), or rural tourism and sustainable ... are just a few examples of where some of the new engines of economic growth.


4. CSR is competitive when it contributes to reduce costs in organizations.

The efficient use of resources, especially energy savings can make up to 2020 in Europe, amounting to 600,000 million euros. New models of saving based on the acquisition of efficient equipment and its efficient use (on and off, rationalization of stand by), in buildings off at a certain time, in temperature and adequate air conditioning offices and rooms, in small print and two faces, in the non-use of color, in replacing paper correspondence by e-mail, in the rational use of water ... are measures that can help reduce costs by up to 10% and fit perfectly with a policy CSR.


5. CSR can also be a risk mitigating factor for businesses.

Corporate scandals of recent times are merely a reflection of a lack of policies on business integrity, non-existent or flagrant breach of ethics and conduct codes. The current economic crisis has shown enough to be a crisis of excess and reckless behavior. The cost of these scandals has meant a burden for some companies which can hardly recover.


6. CSR contributes to competitiveness in the extent to which strengthens customer loyalty and their emotional connection with the brand . Responsible and ethical behavior put a company and its brand in the minds of his clients as "companies that can be trusted", which ultimately allows them to have higher margins in its prices, because that reflects a greater margin of reliability plus the client is willing to pay. In the minds of all are brands that have made the trust its main competitive advantage, and around it, have built their value proposition and are guaranteed a higher price range that has value mattresses times crisis. Responsible Alternative
Since we are aware that some of the measures related to CSR, in the sense that we have exposed here (search for more revenue containing costs, minimizing business risk and building a brand based on reliability), requires dedication of resources. Define these resources as an expense or investment, will depend on how each company understands building a sustainable business model over time. The business model based on the fast speculation in the short term, resource maximization, in the "culture of buck" has proven to be one of the main causes of the economic crisis. By contrast, business models based on building a long-term, cost control and target investment in growth related to the basic know-how, and in building strong customer relationships, has become a source of creation and wealth generation, and the best defense against the crisis. Definitely
where there are businesses, there is wealth. Where there is no business, there are usually subsidized and less developed. The challenge is to ensure that the business model is sustainable in the long term.





SOURCE: Alternative ResponsableDisponible

Tuesday, July 28, 2009

After Prom Houses In The Poconos

Impulsive and try again

This last week has been given as if it were a chapter in a series of pay-TV ... Well, maybe because I'm not really any more earnestly (I know, I boo myself), except when I try to watch The Big Bang Theory ... Ah! What good is it!

Anyway, the point was to tell a little about what has happened to me for about a week, quite bizarra.Todo began with a spiral of emotions, some good some not so, which I invaded and the only truth wanted was not me.

Ever happened to you, you are so weird not want to do anything, and even doing anything you're uncomfortable? Well, that was the beginning of last week, was totally out of my habitat emotional and that's something I do not like, or anyone I guess. I started to feel much fear about many things, mainly the future and all that entails, because you make plans in life but who knows what plans you life ... especially when your deadline. He died tragically

best friend of a friend of mine, which was quite remote. At such times, all falter. For me specifically, the death of someone near or others is only the fact that face reminds me that I'm here to reach the same end. That is natural and we should all bear in mind throughout our life, because I sincerely believe that when someone dies, we stayed, we cry because somehow every day we are living as if we were eternal beings, dedicated solely to planning , to dream, to postpone, to waste opportunities every day of our lives, and when we see someone comes to us, we think of everything left to do every day without thinking that his death would, or at least to me so I've got.

I think a hidden reason to suffer death as it is. In addition to losing the physical presence of a loved one It saddens us to see how the plans that person was, like you and me, die with him.

is very sad, so once again I think the most important is to live the day. Good or bad, especially bad because a thousand times a day suppress the anger or sadness, when in reality they are feelings so intense that is when they make us feel so alive that many would die.

Once past the shock of death, I concentrated on thinking about friendship. WHAT THA FUCK DOES THAT MEAN? Seriously ... WHAT.

that friendship is not conditional, do not believe that friendship is something eternal in all cases, on the contrary, blessed is he who comes to his death having a friend at his side. In life, many of them stay on the road, which is not surprising if we think over the lives we change as people simply does not fit you, it is slowly disappearing.

has happened to me. A LOT. I've always had many friends, yes, I can truly boast of that.
But always, for whatever reason, half are just disappearing. It's horrible, because I feel that much of the distance from me. Many times, I feel that we have things in common, or simply there is nothing to discuss, people change, nothing is static in the universe and sometimes it evolves and people closer together to what is or is sadly gone.

It is natural to some extent, or so I think, but what is sad is when a friendship ends in a madrazo. Not necessarily that there Catfights in mud, or playing football, sometimes by one big stupid, people take everything that comes in, but overall it really is, what it always was.

I had never fought anybody in my life, I feel lucky because I have the gift to forgive people very easily, sometimes I think I have the gift of the forgetful and that is precisely what I have to care. To me it is very easy to play, "damn, you realize that nothing happened, pex and there is no follow as before." But after so madrazo, and BY FIIIN I realized that in life is to forgive but not forget that if you're not alert, better not to expose yourself, because once you make it easier to do it again.

But finally, the bizarre part of that week was to have started from scratch, but literal: zero trust, zero support, zero forget. And that's fine, because the conditions that existed at the time were very extreme, and do not know what had happened at another time.

On Monday, I was already very desperate to find work, and to clear my head of everything that had lived on the weekend I started to send CV as spam. I began by advertising agencies, public relations and then finally market research. Is quite tired to be filling forms for job boards, really tedious, boring and the worst is probably never use it, so I decided to focus on contact heads in business and give a original letter, to demonstrate my desire work and it worked.

On Tuesday, I called for a large advertising agency, I honestly did not think that this would happen, but there is no doubt that the touch you while you take off and when not, but you wear. So I arranged an interview for Wednesday and I was happy. That same Tuesday, I went to lunary to a movie and a half with one of my best friends (mean film thanks to the beautiful and relaxing trade reform and the rains). Was different, was in the lunary aaaaahhh because it, thanks to twitter because I love to be divulged, I won two tickets to this place and I could not believe because I never ever win anything, I hope it is the beginning of my way to win the Melate shortly.

(Ahh what a great song, James Morrison-You give me something)

Finally, on Wednesday I went to the interview at the agency, everything was perfect until I started to interview in English ... That is my downfall. I hate feeling that I can not English, is a trauma or something so I have since I entered high school, because my whole life I've learned self-taught and therefore do not know if it's better. It that from kindergarten through high school, I was in public schools, where they take the opportunity to criticize the Mexican education system, since English is deplorable ... I learned nothing, and when I was about 12 I realized I wanted to learn (did not know how necessary it was) and began to translate songs, listening to the TV, read books, magazines, chat, all he could in English. By the time I reached high school, had some level, it was not very good obviously, but I defended myself. There I learned the grammar, I really liked and what college I developed more. I never really stopped to learn English, I have fear for that, because I feel I have no firm foundation and I do not know what I mean right. The only time I discovered that I am not so bad and actually helped me too, was when I went to Paris earlier this year, every time I spoke in English and even learned to think in this language and because I was alone, for no I cared about watering ... so for some things happen.

The point is that the first person who interviewed me was the account executive and was not so difficult than English, I liked him because he called the account manager for a time to interview me as well and there as I was when I began to waver. I locked, changing verbs, missing me words, and I thought it had been fatal, really all my hopes of getting the job had gone, especially because I explained the importance of mastering the language for the job.

agency I left thinking that I was not going to call, but oh surprise! I called the same day to tell me that I had chosen and then started on Thursday.

was a totally new because my whole life had been stuck in a bubble, where whoooole, I did absolutely everything automatically and without hand stretched. All my work as a freelancer, college scholarship, expertise and other things I got were so circumstantial, so really did not know what was go out and face the world. And what I discovered on Thursday.

I arrived very early (literally, 40 minutes ago) to the office, when I got to meet everybody I was in my element, 100% what I always wanted. The girl who leaves the job for me, super cool, really if I had not gone to train with her, do not know on Monday ... Is HOT. That was my perception at the end of Thursday. According to me, when I was at my other job I got a rub impressive, but I saw that there was resistance to the limit. In my new job, is to assimilate processes and how to apply. I think I can, I imagine that everyone gets DUDE WTF faced?? This is my comfort, and I really feel I did not understand. I liked it because my day job is important, I have contact with other international agencies and that motivates me. Also, ultimately I think I made the best decision now more than ever.

When I left the master, I thought I would with any post at management level IDIOT. No, life is not so. I fell into the typical myth that many of my college friends had. "How can you make so little? No manches, you have expertise." No, in this environment does not matter now, because at the end of Thursday I realized that I have not the slightest idea of \u200b\u200bwhat work I'm real happy because now it is a challenge that I must overcome as quickly as possible to grow. Let's say I feel like a boat that has to survive a storm, just exciting right? I hope it's Hollywood ending where everyone ends up happy always.

And then we, here I am writing about my life. Sorry it's been a month, especially for the work, which begins officially on Monday, so wish me luck because I think that if they hired me is because they saw that I can.

out today I do not think I would like ... I miss many people, especially the rollercoaster that I got this week. But typical Murphy's Law strikes me, and here I am in need and no way to get it.

Finally, I believe now I have to give a bit of my blog, and I can not write such stupidity as often as when I was on vacation, but fortunately, in all my life remains as it was before. Exactly a month ago I finished the master and my other work, and that day I said that would be a month off before starting work. And as good, or not guess or life is heeding my plans.

to see what all this brings me ... If things go as I hope, I can always try again.

Thursday, July 23, 2009

Shoulder Exercises Diagrams

playboy ...

How difficult is to make decisions when there is so much to lose. The human being as sociable, is used to seek approval and advice of those around you and especially those he has affection or admiration.
To me, this is a daily occurrence, as I always like to ask the opinion of those who I care, but sometimes not the best and although the truth, never ignore them.
I think because of this, we repress what we want or feel because someone else tells us what we should do, or what would be "better" for us (as if we knew each other well). But I think nobody knows better than yourself what you want or need, especially because we spend a lifetime to bear the consequences of what we decide, not the people who support us.
I'm mad, I feel sometimes my impulses are correct and that for some, common sense is so popular. But these impulses vanish from thousands of tips to reduce my ability to listen to my own needs and I'm slowly closing in on a dome built from my fear of what people might say, and obviously stop what I really feel or think.
What would life be without impulses. Come to think of the best things I've experienced have been those who did not seek advice or approval, and decided at the time, so I am: impulsive and happy. Nor do I remove the credit to everybody who advised me, on the contrary, without it many times and probably would not be watered where I am.
But I mean the positive impulses, those good chances that you know will not be repeated and should be in the moment, almost without thinking, much less without consulting others. Today I experienced a rejection
quite strong, in fact the first in my life, because he had always been carried through life more comfortable and secure, say I was in my comfort zone. But what happens when that is just because one does not know what to do and seek advice. That's what I did and it turns out what I should have done was follow my hunches.
Fortunately, every day will be a tomorrow in which they can fix things, which can think and let guide right instinct, and there will be days when you have to let the momentum lead us to really feel alive.
I want to eat a double ice cream with melted chocolate? God, it's nothing serious but still, it's hard not to think about the repercussions when the rise worry kilos away only causes me to live a moment of happiness, the kind that you need every day to cope. The early Sunday
handed me something. Fortunately, there was nothing rational, did not ask permission from anyone and I followed my impulses, which allowed me to have an adventure, perhaps not too exaggerated, but that made me feel alive and happy, grateful for every second that accumulates in my life.
Seeing the movie "Public Enemies", I began to reflect on this and it Without delay he had to write about it. What is life without the thrill of impulses? Why do we have to limit ourselves so much when there are millions of experiences that we face every day and that we are blinded to them? What's the worst that can happen if we follow the impulses of happiness? Yes, that mistake and have to solve the problem ... what difficult. But ultimately I think for me, that's the essence of life, live, make mistakes, learn and live again. Who does not just come here and die pitch. No more.
I think asking for opinions is only an excuse for not taking responsibility for our actions, not confront them and to feel that the blame for the bad consequences is not fully ours ... How boring live on what others say.

Wednesday, July 22, 2009

Adult Knit Jester Hat Pattern

What a film conveys ... Irresistible Spam

I just saw the movie "My Sister's Keeper" and I left a sea of \u200b\u200btears. I have always been people who cry when they see a movie, I remember when I was transcends The Bucket List and could not stop mourn because I get both the plot that really put the achievement in the shoes of the characters.

Without emabrgo, rarely felt so many emotions at once. No doubt that the film brings feelings very intense applause to all who make it possible esto.Es a film that, honestly I was too dramatic, and no wonder the theme that runs.

Cancer is a disease that has touched me live it up close. Just two years ago died for me an exemplary woman victim of this evil and what I remember most was how fast it's consumed.

Life is beautiful, with all its problems, and although this film is based on a true story, I think nothing of what I felt can be likened to the feelings that flooded the family to fight a losing battle by child with leukemia. What diseases

frightening, how much suffering these people go, and I wonder why it has to be. I understand that if our life was hedonistic to 100%, nobody would be happy. It would simply be a constant feature of daily life that would not allow us to enjoy, and probably would be reduced to a standardized life in which all feel the same and we all had the same thing and finally, we are happy. Such reflections make me see the problems and extreme circumstances, deposit and equity are what make us feel alive and that no matter how much pain you have to experiment, this will always have an end.

do not know why I cried actually. It's hard not decline to the story a girl who lived the things most of us live. Falling in love, fight against death, overcome the fear, accept your fate and over, bear the pain of your family. I think now I have fear that I go, I have fear of getting sick or suffering to see that I want. I have fear of death and ...

On the other hand, I feel very fortunate for what I have, therefore I am. Perhaps this film I got a little emo, but worth it because, sadly, most of us do not know what we have until we see someone in worse shape or hard top. And then, this was the case, I hope that anyone touching live similar situations, but I know that inevitably happens every days, things like told in the movies or much worse, but I ask that we all find the strength to cross any obstacles and find peace in the midst of war.